Swimwear Colour Matters: How to Keep Your Child Safer in the Water

Swimwear Colour Matters
Posted date:
June 18, 2025

With summer on the horizon and families heading off to the beach, pool, or holiday parks, water safety is more important than ever. While expert swim instruction plays a huge role in keeping children safe, there's one lesser-known factor that can make a big difference: the colour of your child's swimwear.

Yes, what your child wears in the water can significantly affect how visible they are, particularly in busy environments like public pools or the sea. As more families enjoy water-based activities this season, visibility is key.

Why Colour Counts - Especially in Summer

Research has shown that bright, neon-coloured swimwear is far easier to see in both pool and open water environments. Colours like neon orange, yellow, green, and pink consistently stand out, making it quicker and easier to spot a child in or under the water.

This visibility becomes even more crucial in crowded or unfamiliar settings, whether you're at a holiday resort, a busy beach, or a packed leisure centre.

At World of Swimming, our team is always alert and safety-focused, but visibility plays a key role in emergency response. High-contrast swimwear gives teachers and lifeguards a quicker visual lock on each child, adding an extra layer of protection.

Colours to Avoid

While pale blues, whites, and pastels may look summery, they can become almost invisible just below the surface, especially in outdoor pools or the sea. These colours often blend in with the water, pool tiles, or surroundings, making swimmers harder to track in a split second.

So before you pack your suitcase or beach bag, consider choosing brighter swimwear for your little ones.

Quick Summer Swimwear Safety Tips

  • Choose neon or fluorescent colours like orange, lime green, hot pink, or bright yellow
  • Avoid colours that match the water or pool floor, like blue, grey, pastel green or white
  • Look for swimsuits with contrasting panels or reflective strips
    Pair the right swimwear with constant supervision and professional swimming lessons

Swim Smart, Stay Safe

At World of Swimming, we’ve been helping children and adults become safer, stronger swimmers for over 20 years. With over 10 locations across the South and small, focused class sizes, we’re proud to teach water safety, confidence, and essential life skills every week.

As you get ready for your next family getaway or pool day, remember, a small choice like swimwear colour can make a big difference.

Find your nearest lessons at: www.worldofswimming.co.uk

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